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In the fast-paced world of logistics, real-time data and seamless tracking are critical for maintaining efficiency and customer satisfaction. One of AiSynapTech’s clients, a prominent logistics provider, struggled with a major gap in their operations: the lack of real-time delivery tracking within their CRM. This missing link caused delays in updates and communication, ultimately affecting both delivery efficiency and customer experience.
The logistics company faced significant challenges in managing delivery tracking within their Customer Relationship Management (CRM) system. Without a direct way to update customers with real-time delivery statuses, the company was unable to provide timely and accurate information, leading to:
Clients were often left in the dark about the status of their deliveries.
Lack of visibility into delivery progress resulted in increased customer dissatisfaction.
Employees had to manually update delivery statuses, which was both time-consuming and prone to human error.
The absence of a streamlined, automated solution led to delays in key decision-making processes.
Without clear delivery insights, the company was missing opportunities to engage with customers meaningfully.
a way to bring real-time delivery updates directly into the CRM, offering transparency and improving customer satisfaction.
AiSynapTech’s solution focused on leveraging Salesforce’s capabilities to create a custom app that would address the logistics company’s core pain points. The approach was simple yet effective:
Our team first conducted a comprehensive assessment of the client’s CRM system and existing processes.
We designed and developed a custom Salesforce application specifically for delivery tracking and alerts.
The app was built to integrate directly with the client’s current CRM system, ensuring that all delivery information was up-to-date and easily accessible.
The app allowed for automated delivery tracking updates and instant notifications, enhancing transparency and communication.
The app was designed to be intuitive for employees, enabling them to update and track deliveries without any technical hurdles.
This approach allowed AiSynapTech to deliver a tailored solution that perfectly aligned with the company’s operational needs.
AiSynapTech developed a custom Salesforce application that brought real-time delivery tracking and alerts directly into the client’s CRM. This new app enabled the company to:
Delivery statuses were updated instantly within the CRM system.
Clients and internal teams received timely updates on delivery progress.
The app minimized manual intervention, reducing the likelihood of errors.
Customers were kept informed of delivery updates through automated notifications.
Employees could now focus on high-value tasks instead of spending time manually updating delivery statuses.
This custom-built solution transformed how the logistics company managed its deliveries, significantly improving efficiency and customer engagement.
KPI
Before AiSynapTech
After AiSynapTech
Improvement
Delivery Update Speed
1–2 hours delay
Instant updates
37% faster delivery updates
Customer Satisfaction
60% satisfaction rate
120% satisfaction rate
2x increase in delivery satisfaction
Manual Process Time
4–5 hours/day
Automated, reduced time
Reduced time by 80%
AiSynapTech’s custom Salesforce app allowed the client to cut down delivery update delays by 37%, while simultaneously boosting customer satisfaction levels by 2x. The automation and integration of delivery tracking streamlined operations, reduced manual errors, and resulted in faster response times.
“AiSynapTech’s solution transformed our delivery tracking system, allowing us to offer real-time updates to our customers. This not only improved our operational efficiency but also had a direct impact on customer satisfaction. We couldn’t be more pleased with the results.” — Logistics Manager
