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In the fast-paced telecom industry, where every second counts and customer expectations are high, efficient order processing is crucial. However, one telecom company was grappling with a significant bottleneck in its order management process. The inefficiencies of manually bundling products were slowing down order entry, leading to delays, increased human error, and ultimately dissatisfied customers. The company needed a solution to automate and streamline the order process. That’s where AiSynapTech stepped in.
The client, a major player in the telecom industry, faced challenges with their manual product bundling process. Sales representatives were spending considerable time on creating customized bundles of products for customers, which resulted in longer order processing times, mistakes, and missed opportunities. Additionally, the manual process led to inconsistent pricing, making it difficult for the sales team to offer the best deals. This inefficiency not only impacted operational productivity but also hindered revenue growth. Pain Points:
Slow order processing due to manual product bundling
Increased human errors during customization
Inconsistent pricing and discounts
Loss of potential revenue from delayed orders
Reduced customer satisfaction due to delays
AiSynapTech’s approach involved optimizing the client’s Salesforce CPQ (Configure, Price, Quote) system to automate the product bundling process. By leveraging dynamic product bundling features, we simplified and accelerated the entire order entry process. Our team worked closely with the client to understand their specific requirements and designed a customized solution that integrated seamlessly with their existing Salesforce environment. We also focused on ensuring that pricing, discounting, and product configurations were consistent and accurate across the board. Key Steps Taken:
Implemented Salesforce CPQ’s dynamic bundling feature
Automated product customization, reducing manual intervention
Integrated CPQ with existing CRM system for smoother workflows
Ensured accurate pricing, discounting, and configuration
Enabled sales teams to close deals faster with automated quotes
The solution deployed by AiSynapTech involved setting up dynamic product bundling within the Salesforce CPQ system. This enabled the telecom company to automatically bundle related products based on pre-set configurations, ensuring that the right products were recommended to customers. The CPQ solution was fully integrated with their CRM system, ensuring consistency in pricing and discounts. With this automation in place, sales teams were able to process orders much faster, reducing the time spent on manual entry, and focusing more on customer relationships. Features of the Final Solution:
Dynamic product bundling automated within Salesforce CPQ
Seamless integration with the client’s existing CRM system
Real-time pricing and discount updates to avoid errors
Fast order creation with minimal human intervention
Sales team trained to leverage the new, streamlined process
KPI
Before AiSynapTech
After AiSynapTech
Improvement
Order Entry Time
12 minutes per order
8.8 minutes per order
27% faster
Average Order Value
$500
$575
15% increase
Error Rate
8%
2%
6% reduction
After implementing AiSynapTech’s Salesforce CPQ optimization, the telecom company saw remarkable improvements in both efficiency and revenue generation. The time spent on order entry was reduced by 27%, leading to faster processing and quicker service delivery. Additionally, the automation of product bundling resulted in a 15% increase in the average order value, as sales representatives were able to offer better-configured bundles that met customers’ needs more effectively.
The results clearly demonstrate how AiSynapTech’s solution not only solved the client’s pain points but also led to a measurable increase in productivity and revenue.
“We were struggling with manual bundling that caused significant delays and mistakes in our order processing. Thanks to AiSynapTech’s Salesforce CPQ optimization, we’ve cut down on processing time and increased our average order value. The solution has been a game-changer for us!”
— Client Representative, Telecom Company
